Raise more money for the causes that matter.
A hockeystick is a sharp jump in growth after a long, flat stretch — and that's what we deliver for Democratic and progressive campaigns, committees, and causes: fresh, affinity-matched donor audiences for your texting and email programs, delivered ready to send.
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How modeled donor data is reshaping grassroots fundraising
Read story →A hockeystick is a statistical pattern.
A hockeystick is a line-chart pattern that shows a sharp increase after a long period of modest change. It looks like, well, a hockey stick. It mirrors the best kind of grassroots fundraising: when supporters you've nurtured for months — or years — suddenly explode in enthusiasm. It's the right message meeting the right audience. That's where we come in.
How we grow your grassroots fundraising.
We provide causes and candidates with unique audiences of true believers — sourced, modeled, and matched by issue, cause, and campaign affinity, then delivered for your texting and email programs.
Fully managed texting that raises now — and grows your list
Our fully managed texting rental program puts your ask in front of fresh, affinity-matched mobile audiences. You provide the messaging; we source the right audience, send it, and handle compliance — end to end. You get two wins from one program: a fast infusion of grassroots revenue today, and a larger owned donor list tomorrow as new supporters opt in.
- Fully managed, end to end — we send your messaging and run sourcing, sending & compliance
- Raise fast — immediate revenue from fresh, high-affinity mobile audiences
- →One U.S. Senate campaign added 400K new texting supporters in a single month.
Acquire new email donors who want to hear from you
Grow your email file with new donors who are most likely to give to a cause like yours. Fresh prospects who open, click, and convert. Your acquisition spend pays for itself quickly.
- Predictive modeling targets the donors most likely to give
- Affinity-matched to your issue, cause & campaign
- →One large PAC saw 200%+ ROI in just two months.
Win back the supporters you already own
Your lapsed donors are your highest-value audience. We identify the supporters on your texting and email lists most likely to give again — and help you re-engage them across both channels.
- Works across both SMS and email
- Identifies top reactivation prospects in your existing donor file
- →A national committee won back 1 in 5 lapsed donors — recovering $1.4M in 90 days.
We're mission-driven engineers and data scientists working to democratize political fundraising.
Great grassroots data shouldn't belong only to the best-funded campaigns. We build the modeling and the audiences that allow aligned causes and candidates to compete.
Meet the people behind Hockeystick →Hockeystick was an essential partner — they connected us with hundreds of thousands of donors and fueled our campaign.
Harry DunnCandidate for U.S. Congress · MarylandHockeystick delivered audiences that actually converted. We saw fresh donors come in within days, not months — it changed how we plan our fundraising.
Let's increase your fundraising, together.
Tell us about your program and we'll show you the audiences of true believers waiting to hear from you — for texting, email, or reactivation.
Or email sales@hockeystick.win · No spam, ever.